Boost customer engagement with gift card and loyalty programs

Customer engagement solutions
Give your customers more reasons to come back with secure, scalable solutions from Global Payments.
A customer earning loyalty points while receiving a drink at a cafe.

Turn loyalty into sustainable growth

Build stronger customer relationships with loyalty programs that increase lifetime value, encourage repeat business and drive revenue growth.

Meet customer expectations

Stay competitive with data-driven insights that help you deliver more relevant gift card and loyalty experiences across every channel.

Make your brand more memorable

Differentiate your brand and build long-lasting customer trust with personalized gift card and loyalty programs.

Stay ready for whatever’s next

Implement scalable, adaptable customer loyalty programs that help you quickly respond to change and seize new opportunities.
A customer shopping with a reward available for a future purchase.

Build loyalty with less lift

Small and medium-sized businesses need simple ways to build customer loyalty and deliver more personalized experiences. Our streamlined loyalty solutions help you maximize customer engagement without adding complexity to your operations.
  • ​​Launch quickly with a cloud-based solution that works with your existing systems.
  • Offer tailored rewards and incentives that give your customers more reasons to return.
  • Start with the features you need today, then easily expand your program as your business grows.
  • Make more informed decisions with real-time insights into customer behavior and program performance.
A restaurant employee standing behind a counter with monthly loyalty program data displayed.

Simplify loyalty at enterprise scale

Enterprises need loyalty platforms capable of supporting their size and strategic ambitions. Our customizable loyalty solutions for enterprise businesses help you run personalized, multichannel programs at scale while simplifying management at every level.
  • Create consistent experiences across channels.
  • Personalize offers with AI-powered insights.
  • Optimize your program with advanced analytics.
  • Help secure customer data and support compliance.
A customer holding a gift card at a bakery counter.

Grow your business with gift cards

Go beyond a basic gift card program. Drive customer engagement and unlock new revenue streams with our advanced gift card solutions.

Give your gift card program an upgrade

Create a gift card program that’s easy to set up, simple to promote and convenient for customers to use.

Get started faster

Roll out your gift card program quickly with simple setup and efficient processing.

Create polished campaigns

Use ready-to-go templates, banners and social media kits to help promote your program.

Give customers real-time visibility

Build trust by providing customers with instant access to their gift card balances and history.

Showcase your brand

Customize logos, colors, messaging and packaging to make your gift cards instantly recognizable.

Scale with confidence

Expand your gift card program with solutions designed to support your business at every stage.

Let customers redeem across channels

Give customers the flexibility they expect with gift cards they can use in store, online or via mobile.

Ready to boost customer engagement and loyalty?

Discover how Global Payments gift card and loyalty solutions can help you attract new customers, reward regulars and keep them coming back.

Gift card and loyalty solutions FAQs

Our gift card solutions, built for enterprise and SMB businesses, work seamlessly with your existing Global Payments systems and support both in-store and online redemption. Unlike standalone options or programs tied to a specific POS system, our solutions combine customization, scalability and customer insights to help your business grow, not just process transactions.

When customers buy gift cards, you receive the payment upfront — providing immediate capital to run your business or invest in growth. Plus, gift cards help attract new customers and encourage repeat visits, creating additional revenue beyond the initial sale.

It’s simple and fast. You can add merchant-branded gift cards without complex third-party integrations, and our team helps guide onboarding so you can start selling and redeeming gift cards quickly.

Our loyalty solution is built directly into the payment experience, helping you drive revenue while simplifying operations. Plus, built-in communications, tracking and reporting make it easy to measure results and adjust your program accordingly to meet your business goals.

It’s designed to be simple. A self-guided setup wizard lets you quickly create a branded loyalty program with points- or visit-based rewards tied to your promotions. You can enroll customers, automate engagement and start encouraging repeat business without adding operational complexity.