Analytics Starter — turn insights into action
Get to know your business, customers and competitors — better. From sales trends and campaign impact to buying behaviors and competitive insights.
Analytics Starter — turn insights into action
Get to know your business, customers and competitors — better. From sales trends and campaign impact to buying behaviors and competitive insights.
Understand your customers and competitors like never before
Analytics Starter gives you the tools you need to analyse customer data and competitive performance. So you can focus your efforts where they make the biggest impact.
- Spot trends in spending behaviors
- Discover what keeps customers returning
- Track past sales trends to help prepare for the future
- Improve the effectiveness of marketing campaigns
Two easy-to-use, powerful tools in one
Both designed to help you manage, understand and improve your business.
Payment Analytics
Track how well your business and marketing plans are working with easy-to-understand, actionable insights. Payment Analytics uses payment data to analyse customers’ spending behaviors and turn them into straightforward — yet powerful — insights.
- Compare sales between new and returning customers
- Understand which locations are performing better — and which are worse
- Learn which times are the most and least busy for your business
- Improve sales forecasting
Competitive Benchmark
Compare your performance against local businesses in your industry — and use your new insights to get ahead. Competitive Benchmark combines industry data with card transaction information to show how you perform against direct competitors.
- Understand if customers spend more or less with you than your competition
- Identify areas where your business performs better than your competition — or not
- See how often customers return to your business compared to your competitors
- Understand your market share compared to your local competition
The insights you need — at your fingertips
Run and grow your business better — from anywhere, at any time. Our tools give you an easy, efficient way to get the data you need, when you need it. On any device, anywhere in the world.
Available from anywhere
View the data you need from your computer or phone.
Easy to use
Access at-a-glance dashboards and reports or drill down to details by location.
Actionable
Analyse trends over time and identify patterns in your data with month-on-month and year-on-year data comparisons.
Timely
We update data from all your establishments and e-shops daily.
Unique
The data you will see is unique. You won't get them anywhere else. You can compare your establishments or compare yourself to the competition.
Predictive
We take it one step further with predictive analysis to help you understand how your sales may trend in the future.
Ready to better understand your business, customers and competitors?
You have questions. We have answers.
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What data is analysed in Analytics Starter?
The tool includes data about payments made at your payment terminals or through your payment gateway. Competitive Benchmark also includes anonymized data from your competitors.
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Which competitors are included in Competitive Benchmark?
Your competitors operating in the same industry and in the same area as your establishments have been selected to compare your business's performance. However, due to European GDPR legislation, we cannot provide you with detailed information about the included competitors.
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How often is the data updated?
Payment Analytics data is updated daily. You will therefore see data from the previous day as the latest data in the reports. Competitive Benchmark data is updated monthly around the 15th of the month.
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What is the longest time period I can view data?
Data for the last 2 years are available in the application.
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Where can I go with a question?
To the sales line +356 22265650 or by e-mail to [email protected]